Location: Thailand
Reports To: Sales Manager
Position Summary
The Sales Executive is responsible for driving sales growth and developing customer relationships within Thailand's food manufacturing automation industry. This role focuses on promoting food ingredients, processing solutions, and related technologies to existing and prospective customers. The incumbent will work closely with customers, suppliers, and internal technical teams to identify opportunities, provide product solutions, and support new product development projects.
Key Responsibilities
Sales & Business Development
- Achieve assigned sales targets, revenue objectives, and gross margin goals.
- Manage and grow existing customer accounts while identifying and developing new business opportunities.
- Conduct regular customer visits to understand business needs and identify opportunities for ingredient and processing solutions.
- Prepare and deliver technical and commercial presentations to customers.
- Develop sales pipelines and execute account development plans.
- Build and maintain strong relationships with key decision-makers within food manufacturing companies.
- Act as the primary contact for customer inquiries, technical discussions, and commercial negotiations.
- Follow up on quotations, proposals, product trials, and commercial opportunities to secure business.
- Ensure high levels of customer satisfaction through responsive service and support.
- Coordinate customer projects from initial inquiry through commercial implementation.
- Work closely with R&D, Application, Technical Service, and Supply Chain teams to support customer requirements.
- Manage product samples, product evaluations, and trial activities.
- Support prototype and concept development activities for customers when required.
- Assist customers in identifying suitable ingredients and processing solutions for their applications.
- Monitor market trends, competitor activities, customer developments, and emerging industry opportunities.
- Identify new products, technologies, and market segments for business expansion.
- Gather and share market insights to support strategic planning and product portfolio development.
- Maintain accurate customer records and sales activity reports in CRM systems.
- Prepare sales forecasts, pipeline updates, and monthly business reports.
- Monitor account performance and provide regular updates to the Sales Manager.
- Ensure compliance with company policies and commercial guidelines.
- Bachelor's Degree in Food Science, Food Technology, Food Engineering, Biotechnology, or a related scientific discipline.
- Business-related qualifications will be an advantage.
- Minimum 3–5 years of B2B sales experience in Food Processing Equipment, Food Technology solutions, or F&B packaging industries.
- Experience working with food manufacturers, processors, meat, dairy, beverage, bakery, snack, pet food, or savory segments is preferred.
- Proven track record in customer development and sales achievement.
- Strong sales, negotiation, and presentation skills.
- Good understanding of food manufacturing processes and ingredient applications.
- Ability to manage multiple projects and customer accounts simultaneously.
- Strong relationship-building and communication skills.
- Commercially driven with a proactive and solution-oriented mindset.
- Good analytical and problem-solving abilities.
- Proficient in Microsoft Office applications.
- Good command of spoken and written Thai and English.
