Marketing Manager

Our client is recognised as Thailand's premier official distributor of cars and motorbikes for a distinguished European automotive brand. They operate an extensive network of showrooms and service centres strategically located across three key areas, specialising in the automotive industry. As manufacturers and distributors of vehicles, they supply components for local assembly, adopting a strategic approach that solidifies their strong position in the dynamic global market landscape.

We are currently seeking a Marketing Manager to spearhead the strategic planning and execution of our marketing initiatives. This crucial role entails the development of comprehensive strategies, overseeing marketing activities across a variety of channels, and optimising budget allocation to maximise impact.

Responsibilities:

• Develop marketing plans for both offline and online channels, including PR plans and aftersales services, aligned with the company's objectives
• Strategically manage and coordinate online communications, creating monthly timelines and budget allocations for online and social media platforms
• Oversee the coordination and management of media agencies for social media and PR across various brands within the company
• Organise and manage event planning and budgeting for monthly and yearly events
• Coordinate cost management activities with suppliers, vendors, and organisers
• Manage customer data and prepare reports for the management teams
• Provide reports on marketing activities, budget, and customer database
• Monitor content and events to ensure alignment with parent company requirements
• Control the marketing budget
• Prepare proposals and claims for all company brand entities
• Prepare presentations for business updates and development meetings
• Manage communications in accordance with the company's Corporate Identity (CI) guidelines

Qualifications:

• Bachelor's degree in Business Administration, Marketing, or a related field
• Proven experience in implementing marketing strategies aligned with company goals
• Proficient in developing comprehensive marketing plans for both offline and online channels
• Strong skills in event planning, organisation, and budgeting
• Skilled in monitoring content and events
• Excellent interpersonal and coordination skills, demonstrating effective collaboration with various stakeholders
• Experience in the car dealership industry is preferred, or familiarity with the automobile sector
• Good command of English and presentation skills
• Flexibility in working hours, including evenings and weekends, may be required to accommodate business needs